To see how the new look developed from start to finish, click on the links below. We begin most branding projects with looking at a variety of different brand "personalities" then honing in on the one that fits your communication goals best.
Original Project Thought Starters:
After the creative direction was selected and finalized, a series of templates for MS Word and MS PowerPoint were created so that employees could use the new look on their own with confidence.
PPT Template (one was completed for each division)
Word Template (one was completed for each division)